Yesterday, the Entertainment Software Association (ESA) released the latest gaming statistics from this year’s annual “Essential Facts About the Computer and Video Game Industry” report that may shock you (in a good way).
- 47% of gamers are female? (Woot! Go us!)
- In 2012, the average gamer was 30 years old.
- 70% of households have purchased or own a gaming console.
- 98% of parents said that the ESRB rating system was either very or somewhat helpful in picking out games for their kids.
- 52% of parents believe that video games are a positive part of their child’s life.
ESA President and CEO Michael Gallagher said that “Computer and video games have reached a critical mass. Today, nearly every device with a screen plays games, providing interactive entertainment experiences for a wide diverse population. Their (developers and publishers) innovations drive consumer demand for our products, solidifying our industry’s position as one of the strongest and most cutting-edge sectors in the U.S. economy.”
There’s plenty of more out of this world facts when you head on over to the official demographic chart here. The chart covers everything from 2012 sales, demographics, and usage data.
Sit back, grab a bag of popcorn, and enjoy!
2012, Association, ESA, Entertainment, Facts, Kaboom, Software, Statistics